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How do I use influencer marketing in business development?

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AfriCoin
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You would actually do influencer marketing to grow the business by identifying and partnering with influencers in your industry or niche—those with a large, engaged following—and getting them to promote your products or services to that audience.

Spend on this through sponsored posts or videos, conduct giveaways or contests, and set up collaborations for branded content or events with influencers. Engage with credible and respected influencers to reach new audiences and simultaneously build credibility and trust for your brand. You also check the influencer campaign performances to see if they impact your set business goals.
 
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